Your all-in-one Esports & Gaming Creative Writer

From content creation, to brand activations and creative pitches, I help you answer key brand stakes in the world of gaming and esports.

Services

Brand pitches

Creating A to Z brand pitches on powerpoint or google slides to fit your needs based on your brief.

I will create a pitch deck with comprehensive concepts including mock-ups, detailed budget estimation and sales ready arguments.

Creative copywriting

Writing a unique narrative to tell your story in the realms of esports & gaming.

Social media posts, short format videos, documentaries, claims or OOH campaigns : from short & snappy to deep & meaningul.

Educative workshops

A 1 to 2-hour workshop to explore Esports & Gaming. Learn about key players and how brands can connect with its active audience. Latest trends and category insights available on request.

Check out my creative work

After 8 years of experience in Esports & Gaming, including 3 in a world renown creative agency, I got involved in tons of cool projects. Check them out below:

Credentials

  • Paul Wallace

    Director Brand Creative, Ayzenberg, USA.

    “Leo has a sharp strategic mind for creating content that is authentic and player-first. He consistently went above and beyond while consulting with our team, and by the end of the project he had become an indispensable asset to the campaign."

  • Lucy Bonnetier

    Confectionary Brand Director, Nestlé, FR.

    “I was lucky to work with Leo as an agency partner when I was head of marketing for KitKat. We managed to step up KitKat's presence in the world of gaming in a very meaningful way, staying true to the brand's promise around 'the break', and much of that is down to Léo. He always demonstrated a strong strategic vision, great expertise in the world of esports & gaming and bags of creativity! It was a true pleasure to work with him and benefit from his team spirit and his passion for the projects we worked on.”

  • Antoine Rabhi

    President, One Trick Production, FR

    “Léo is an excellent professional who has a perfect understanding of the codes of the Twitch/esports community, as well as those of endemic and traditional brands. Always attentive to our editorial constraints as a broadcaster, he never compromises the codes of our community when taking his clients' objectives into account, which allows the projects we build together to retain their full meaning, while ensuring a warm welcome from esports fans!”

  • Roxane Domalain

    Senior Global Brand Manager - Ubisoft

    “Léo was a key strategic supporter during the marketing campaign for the launch of Rainbow Six Siege X: “Siege hits Different.”

    He acted as a creative consultant to our marketing agency on all of the campaign videos, ensuring the relevance of the gameplay featured, their appeal, and their distinctive character.

    His expertise in the game, combined with a solid marketing vision, brought real added value to the campaign.”

After 4 years a professional esports player, I transitioned to on-air talent to give viewers unique insights of their favorite game.

Broadcast Talent

I’ve been involved in dozens of international esports broadcasts in french and english as Analyst with a specific focus on player storylines and breaking down in-game actions.

⦁

Socials

⦁ Socials

Contact Me

Interested in working together? Fill out some info and we will be in touch shortly.

I can’t wait to hear from you!